Contract Type: Permanent
Location: Kampala, Uganda
Deadline: 30 November 2025
Apply to: jobrwanda@tractafric.com
About Tractafric Equipment
Tractafric Equipment has been the exclusive distributor of Caterpillar machinery for more than 85 years, operating across 10 African countries including Uganda, Rwanda, Burundi, Cameroon, Congo, Gabon, Morocco, Equatorial Guinea, CAR, and DRC.
As a market leader, the company provides a full range of new, used, and rental equipment, such as:
Mining equipment
Construction & Public Works machinery
Forestry machines
Spare parts and accessories
Industrial & marine engines
Power generation solutions
Handling and lifting equipment
Tractafric Equipment combines technical excellence with strong customer focus and industry expertise.
Position Overview: Sales Representative – Uganda
Based in Kampala and reporting to the Sales Manager, the Sales Representative is responsible for prospecting, selling, and promoting equipment and accessories represented by Tractafric Equipment in Uganda.
The role includes achieving assigned sales targets (margin, revenue, and volume) while developing long-term client relationships.
Key Responsibilities
1. Commercial Prospecting
Develop and implement a structured prospecting plan with the support of the Sales Manager.
Build, organize, and maintain a prospect database.
Respond to tenders and calls for proposals.
Conduct market monitoring and gather relevant technical and commercial intelligence (customer needs, competitor analysis, supplier data).
2. Sales Negotiation
Prepare and present commercial offers, quotations, and technical solutions.
Provide clients with samples and required documentation.
Finalize and secure signed sales contracts.
Ensure timely collection of payments and monitor receivables.
3. Commercial Information & Reporting
Prepare and submit visit reports and signed contracts to supervisors.
Share all relevant commercial information with the sales administration team.
Monitor sales performance indicators (turnover, margins, forecasts).
Update commercial dashboards and propose improvements.
Report customer feedback, concerns, and market shifts to management.
Participate in preparing and reviewing sales and promotional plans.
4. Customer Relationship Management
Manage and grow a portfolio of clients across Uganda.
Identify customer needs and propose relevant business solutions.
Recommend new products, accessories, or integrated solutions.
Ensure products delivered meet quality standards.
Monitor contract compliance and advise clients on maintenance best practices.
Maintain strong customer satisfaction and loyalty.
Required Skills
Strong prospecting and negotiation skills
Good organization of client visits and sales tours
Knowledge of sales administration processes
Understanding of machinery, accessories, and product options
Strong analytical skills and ability to work under pressure
Results-oriented, adaptable, and customer-focused
Required Profile
Minimum BTS, DUT, or Engineering School level
At least 2 years of experience in sales or technical/commercial roles
Familiarity with heavy equipment, machinery, or industrial solutions is an added advantage
How to Apply
Interested candidates should send their CV and cover letter to:
📧 jobrwanda@tractafric.com
📍 Position based in Kampala, Uganda
🗓️ Deadline: 30 November 2025
- ❌ NEVER pay in advance (no "transport money", no "booking fees").
- 📍 Meet in a safe, public place.
- 👀 Check the item physically before paying.
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